Time to change your socks!

Kund - Mabs

As the use of athletic compression wear has increased substantially during the last years, Mabs – the leading Nordic brand in medical grade compression socks – saw the opportunity to expand its market by making people understand that they can benefit from using compression socks in their everyday life as well. In order to do so, Spinn was asked to create an integrated brand building campaign, featuring TVC and digital, to increase sales and build awareness of the benefits of using compression socks outside of sports related situations.

Andra case